Episode 58: LinkedIn “Top Voice” Daniel Kading Teaches How To Build A Multi-Channel Personal Brand
Daniel was an overworked manufacturing worker who turned his life around 360-degree after his daughter was born.
Today he’s a Top Voice on LinkedIn running his own marketing agency called Ghostright.
We dive deep into his best practices, mindset, networking strategies, and his experiences while he scales his voice into a multi-channel brand.
Dan’s someone who’s been building for nearly half a decade, slowly growing his audience and his network.
His insights are not only key for scaling a brand sustainably over the long-term, but also for things to look out for if you’re someone who’s in the early stages of building your own brand.
We’ve been friends for a long time and his journey has been inspiring. I’m so grateful to be able to share this time & space with him and “talk shop.”
Follow Daniel on LinkedIn for a daily digest of media & marketing here:
https://www.linkedin./in/dankading/
Stay in touch with our Founder & Host, Mel here:
https://www.linkedin.com/in/mellonie-francis
Timestamp Library:
01:07- Who is Daniel Kading [Top Voice on LinkedIn]?
02:57- How can one go about earning a Top Voice?
08:07- The pressure of keeping a Top Voice
10:53- The Origin of The Laptop Entrepreneur
13:54- The first taste of social media’s true power
18:17- Finding your voice and your path
24:00- Going Multi-platform [LinkedIn & X]
33:09- Bonus: Secret Sauce to multi-platform networking
35:40- YouTube TV
41:28- Gram Talk
45:02- Playing on Tiktok
49:28- Healthy Creator Mindset