Episode 13: LinkedIn Ads with Justin Rowe

My friend Justin Rowe & I sat down to reveal all our LinkedIn ad strategies.

We discussed:

1. Ad objectives: Engagement vs website conversion? What’s best?

2. Creative choice Image vs video ads vs text?

3. How to select Audiences? Very Important

I love custom lists, Justin also endorsed company page views as a list to embed in.

4. What budget should companies set aside to get started?

5. How to divide organic vs LinkedIn paid budgets?

If you are spending $$ on LinkedIn, or thinking about it. Don’t miss listening to this podcast, it’s riveting.

Want More Linkedin Tips And Inspiring CEO Stories?